Featured Stories

  • After the Conclave: Notes Toward a Filipino Catholic Future

    After the Conclave: Notes Toward a Filipino Catholic Future

    What does the recent papal conclave—and our response to it—reveal about the state of Filipino Catholicism today?

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  • Seikatsusha as Attentiveness as Story

    Last April 24, IXM Hakuhodo Head of Copy and Journalixm Editor-in-Chief Mikael de Lara Co spoke the Philippine Association of National Advertisers (PANA) General Membership Meeting on storytelling, attentiveness, and Seikatsusha: the whole human behind every audience.

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  • The Chore No Mother Will Give Up

    The Chore No Mother Will Give Up

    Is laundry a labor of love—or a mental load minefield? In Filipino households, the division of labor often shifts slowly, unevenly. Tasks once handed down through generations of women are increasingly shared across gender and age.  Except for one.  One task has always stayed women’s work. Laundry. Laundry, despite its seeming ordinariness, remains curiously untouched—guarded,

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  • Why Can’t Gen-Z Just… be Patient?

    Why Can’t Gen-Z Just… be Patient?

    While waiting for maintenance to arrive, Charles practices patience by writing about impatience.

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What is “sei-katsu-sha”?

Sei-katsu-sha is the Japanese principle of treating your audience as a real, living person instead of a mindless consumer. It also sounds a lot like “sikat siya“, which is the ethos of what we do here at Journalixm: making people the center of every story.