Culture
Finding the sei-katsu-sha
in arts, entertainment, and the world at large.
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Advertising Agency Discovers Coffee works!
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Last April 24, IXM Hakuhodo Head of Copy and Journalixm Editor-in-Chief Mikael de Lara Co spoke the Philippine Association of National Advertisers (PANA) General Membership Meeting on storytelling, attentiveness, and Seikatsusha: the whole human behind every audience.
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Is laundry a labor of love—or a mental load minefield? In Filipino households, the division of labor often shifts slowly, unevenly. Tasks once handed down through generations of women are increasingly shared across gender and age. Except for one. One task has always stayed women’s work. Laundry. Laundry, despite its seeming ordinariness, remains curiously untouched—guarded,
More stories
Latest stories
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Coffee Benefit Ushers in New “Sleep-Optional” Work Era
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After the Conclave: Notes Toward a Filipino Catholic Future
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Seikatsusha as Attentiveness as Story
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The Chore No Mother Will Give Up
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Why Can’t Gen-Z Just… be Patient?
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The Inconvenience of Flowers
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Shark Bites: Is This Love, Actually?
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IXM Hakuhodo Head of Copy and Journalixm EIC now Palanca Hall of Famer


